LUCID WORLD

A Clearer Look at the World of Jewellery.

Woman wearing gold necklaces with a heart pendant and 'mama' necklace on a neutral background
herringbone necklaces in gold in different lengths

WHAT IS PVD PLATING?

PVD is a high-quality, environmentally responsible plating method that’s up to 10× more durable. Here's more about PVD.
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CAN MY JEWELLERY TARNISH?

Traditional gold plating can wear off relatively quickly, especially with water, sweat, perfume or daily friction. PVD is different, here's why.
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WHY IS MY SKIN GREEN?

Cheap jewellery causes skin discolouration (green skin) due to a chemical reaction. Here's why is happens.
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Close-up of a hand wearing gold rings with a denim background

HOW CAN I FIND MY RING SIZE?

It's so much easier than you think to find our your ring size thanks to AI, apps and even string. We take you through it and it only takes minutes - promise.
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CAN YOU SHOWER WITH JEWELLERY?

With high-quality jewellery, occasional showering is unlikely to cause damage. But it depends on the materials. Let’s explain properly.
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IS EXPENSIVE JEWELLERY ALWAYS BETTER?

Price reflects many things — craftsmanship, materials, brand positioning, marketing budgets . We look at what really matters.
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Close-up of a person wearing a gold ring with a star design.

Is Recycled Gold the Same Quality?

The short answer is simple: Yes — recycled gold is exactly the same quality as newly mined gold. Here’s why.
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Close-up of a person wearing gold hoop earrings with a neutral background

Where Does Recycled Gold Come From?

Recycled? But from where? Transparency matters, so here’s exactly where our gold comes from.
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Woman adjusting an earring against a white background

How to Choose Jewellery That Lasts

Not all jewellery is made the same. If you’re investing in something meaningful, here’s what to look for.
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Close-up of a person wearing a unique silver earring.

Is expensive jewellery always better?

It’s easy to assume that the higher the price, the better the quality. But in jewellery, that’s not always true. Let’s look at what really matters.
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Woman wearing a gold heart-shaped necklace on a plain background

HOW TO CARE FOR YOUR JEWELLERY

Jewellery is made to be worn. But like anything you love, a little care helps it last longer. Here’s how to keep your pieces looking beautiful.
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two tone ring in silver and gold on molde

Should I Wear Silver or Gold? (Or Both?)

At LUCID, we love both — and especially love them layered together. But if you’re unsure where to start, here are a few helpful guidelines.
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5 Sustainable Influencers in Belgium to Follow

Following creators who prioritise sustainability can be a powerful way to discover habits that support a more conscious lifestyle. Here are 5 to follow.
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Sustainable Shopping in Brussels: 10 Ethical Stores to Discover

If you’re exploring Brussels and want to discover brands and stores that prioritise sustainability, here are some great places to start.
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Sustainable Shopping in Antwerp: 10 Ethical Stores to Discover

If you're visiting Antwerp and want to discover more sustainable fashion and lifestyle stores, here are some great places to explore.
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CAN YOU WEAR JEWELLERY TO THE GYM?

If you love your jewellery, you probably wear it every day — from morning coffee to evening workouts. But many people still wonder: can you wear jewellery to the gym?
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Gold necklace with a zodiac sign pendant on a white background

History of Charm Jewellery: Tiny Symbols, Big Story

From ancient talismans to modern charm necklaces, the tradition of wearing charms has always been about personal meaning and connection.
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Close-up of a woman wearing a pearl earring with a plain background

The Complete Guide to Pearls: Types & Origins

In this guide, we’ll explore the different types of pearls, how they are formed, and why freshwater pearls are one of the most ethical choices in modern jewellery.
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Communion: jewellery she’ll grow with

A First Communion is more than a celebration. It’s a quiet milestone — one that marks a moment she’ll carry with her, long after the day itself has passed.
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Can children wear adult jewellery?

What if the piece she wears for her Communion or a family wedding is something she still reaches for years later?
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What age can children start wearing jewellery?

One question comes up often: what age is the right can chidlren wear jewellery?
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Why Ankle Bracelets Are Summer's Must-Have

While necklaces and earrings are timeless staples, there's one piece of jewellery that truly comes into its own during the warmer months: the ankle bracelet.
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Calculate Your Cost per wear

Value isn't just about the price you pay—it's about how often you wear it. Instead of buying pieces that only come out for special occasions, a quality piece becomes part of everyday.
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Close-up of a woman wearing gold hoop earrings with a neutral background

How to Choose a Present They'll Actually Wear

Jewellery has always been one of the most meaningful gifts. If you're not sure where to start, here's how to choose a piece they'll treasure.
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Close-up of a person wearing two gold necklaces with a plain background

How Long Does PVD Jewellery Last?

PVD (Physical Vapour Deposition) creates a much stronger bond between the coating and the metal underneath.
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can you sleep with jewellery on?

The short answer is yes—provided you're wearing high-quality jewellery that's designed for everyday life.
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How to Clean Earrings That Smell: Best Tips

You take out your earrings and notice an unpleasant smell. The good news? It's completely normal and easy to prevent.
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